New Music Roundup - January 2020
Greetings from the Lab!
For our first roundup of 2020, we’ve got a reflective, confident vibe going on with these releases. There’s plenty of lo-fi and chill hip-hop, sunny and anthemic tracks. We also added a bit about practical applications for each release.
Label: Modus Operandi Production Music
Album: Dust at Dusk (MOPM-073)
Brief Description: Cozy nighttime vibes layered with chill reflection, sensual understatement, and hidden meanings. Easy hip-hop beats and dreamy acoustic pianos are front and center, adding a couple tastes of jazz via the trumpet and electric guitar to give a vintage, lo-fi feel. This could be the soundtrack to a modern-day Raymond Chandler novel.
Applications: Some non-Marlowe possibilities include documentary filmmaking, seasonal backdrops, and detective dramas.
Prevalent Keywords: Contemplative, Relaxed, Chill, Calm, Lounge, Bittersweet, Floating
Genre(s): Indie, Hip-Hop, Special Event
Notable Track Titles:
Rain Covered Windows
Two AM Thoughts
Rewind the Weekend
Label: UNDERscore
Album: Under the Sun v3 (UND-52)
Brief Description: Smiles and synths make up the DNA of this new album from UNDERscore. Hip-hop, pop, and electronic vibes shine through a bed of pulsing beats, vocal samples, and big smash hit hooks. These are feel-good tracks with a lighthearted drive. But you’re not going to get burned by these rays of sunshine, just energized.
Applications: Ideal for active and youthful lifestyle spots, positive podcast or vlogs, and retail.
Prevalent Keywords: Driving, Positive, Confident, Carefree, Lighthearted, Playful, Achievement
Genre(s): Electronic
Notable Track Titles:
Bouncy House
PeoplePurple Critters
Kick His Ass to the Curb
Label: UNDERscore
Album: Under the Needle (UND-53)
Brief Description: Lo-fi, sensual, chill, and dusty tracks with a touch of turntablism. Chill-hop beats are adorned with a wide array of vocal and brass samples, synths, and sound design. There’s an air of classy seduction here that can translate to almost any desire. Desire for another, desire to travel, desire to sit back and enjoy.
Applications: Lifestyle and nightlife are some tried and true options, but why not try with a documentary or time lapse imagery? The smooth sounds can work in mysterious ways.
Prevalent Keywords: Optimistic, Lo-fi, Chill, Bluesy, Ambient, Carefree, Anthemic, Confident
Genre(s): Hip-Hop
Notable Track Titles:
Swinging With Holmes
Decent First Date
Thingslookinup