The Hype(Kit) Is Real
The License Lab is not your usual corporate, standard, run-of-the-mill, production music superstore. And that’s precisely the way we designed it and like it. So while our catalog does not have everything for everyone, what we do have will surprise and delight your eardrums. This article is part of a series that takes a look at each of our meticulously curated labels to show you what they’re all about.
trending genres full of swagger, energy, and attitude
promo-friendly FORMAT without sacrificing the spirit of each genre
attention deficit theater of the mind is perfect for editors
When it comes to these raw and visceral elements, there’s no faking it. When it hits you, you feel it. Your audience feels it, and can tell when it’s genuine. That’s what “Hype” means to us. It’s not some buzzword, it’s a lifestyle.
We attack trending genres with all the tenacity and precision that you would expect from The License Lab, creating urgent tracks that are promo-friendly and timely without sacrificing the spirit of their genres.
Simply adding an 808 doesn’t automatically make something hip-hop.
Dialing in nasty distortion on a guitar doesn’t make it punk.
Putting a K in front of Pop doesn’t make it K-Pop (oh, and for the record, we had K-Pop before Psy hit stateside… take a drink of that swagger).
Let’s see what we’ve got lined up courtside.
Speaking of swagger… we’ve got the soundtrack for your next MVP highlight package (we know a bit about this, Wisconsin has quite a few MVPs right now).
These promo beats will get the crowd hyped, amplify the energy, and bring out the drama and glory of the win.
Vintage, modern, filthy, rhythmic, and funky as hell.
We present our prized vinylized collection of dust-covered, sample-based, needle-grooving drops that blur the lines between trip-hop, hip-hop, turntablism, and street culture.
These are crate-crafted beats for dramatic left-field promos with an edge.
Buckle up buttercup. This album is all about the extremes.
We’re talking extreme sports, championship cage matches, and crazy epic action shots; a celebration of all the blood, sweat, tears shed on the path to victory.
our music is exclusively available worldwide through Universal Production Music
to find our music in your territory, click here for a list of Universal offices around the globe